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Horse riding in winter

Our Brand Ambassadors

Our Founder and Director Andre Gardiner, a keen equestrian rider himself, has focused on selecting brand ambassadors that align with our core values.

Lets meet the current line up below...

WL Sponsored Brand Ambassadors

Tom Rowland

Like Wolf London founder Andre Gardiner, I grew up in the Minchinhampton area of Gloucestershire, influenced by similar people such as the Pony Club District Commissioner Julie Crew.


Local events such as Badminton and Gatcombe inspired me when I was young; to now be competing at these events as a regular face on the international 5* eventing circuit is a dream come true.


The next step in my career is to push towards Team GB selection and world class results at the top end of 5* leaderboards. I’m excited to have these aims with the support and association of Wolf Clothing.


There has long been a gap in the market for quality, affordable, accessible men’s equestrian clothing. Thank you Wolf for recognising and addressing this.


Their products are comfortable, breathable and well fitted - essential when in the saddle. Their smart and modern designs give me the confidence to perform to my maximum knowing that I’m well dressed with a sense of professionalism and style too.

Horse riding clothes
Kate Rowe - Photo.jpg

Dr Kate Rowe

Kate is a determined 4* event rider aiming for big things this season but because she embodies what a true equestrian is about. Grit and determination has landed Kate's successes and she has an inspring story to tell! Kate had to train to become a dentist over many years and is still working to fund her future career as a top event rider.

Kate started riding at the age of 7, having non-horsey parents meant that she had to be keen and organised to show them that she could look after a pony, she attended her local pony clubs in Cornwall, where she grew up, and then started eventing in her late teens. During her degree and training, she rode and competed other people’s horses. Once qualified as a dentist, Kate bought her own 4 year old and then over the last couple of years, she has filled more of her stables.

Kate later moved into orthodontics and started her own company 'Smile Design', using Invisalign, whitening and composite bonding to improve smiles, covering 5 practices in Cornwall, Devon, Bath, Bristol and Gloucester. During Kate's journey, she was recognised as Best Young Dentist UK Finalist, and has the experience of a Diamond level Invisalign provider!

Kate runs a small yard near Tetbury with her 5 horses that she has produced, including her longstanding 4* horse, a 6yo, 5yo and two 4yos for this season. Kate's aim for this year is to to complete one or two 4*L formats and therefore gaining a 5* qualification. You can expect to see Kate at Blenheim and Millstreet.

Kate's journey shows true dedication to this sport and we are delighted to have Kate and her stunning horses as a part of the Wolf London Pack and wish her the very best this eventing season!

Tom Bird 

Tom Bird is a 22 year old event rider. Riding horses has always been a massive part of my life, my mum evented to Advanced level and my parents now run a riding school in the Cotswolds. This is where the obsession started, to the point where the first sentence my mum rememebrs me saying was "mummy I want a pony please", and I've never really stopped loving it since! 


It has been a journey filled with highs and lows but one I have enjoyed every step of and am looking forward to seeing what the future holds. Being First Reserve for the Pony Europeans on a pony I produced from scratch was a massive achievement and then to finish 3rd individually and part of the winning team at the National U18 championships in 2019 was another highlight. 


The biggest achievement of my career though producing a horse from the hunt field to being 2nd in the U25 Championships at Bramham with the only Double Clear and then going on to be the Youngest competitor at Burghley and to complete just made the whole year one to remember! Long term I have the same aims as every young event rider, to win the Rolez Grandslam and to represent Team GB at the Olympics but for now I will keep working to be the best I can and see where that takes me.


Sadly Rebel Rhyme is out for this season but we still have exciting aims with Cowling Hot Gossip aiming for Bramham and then Burghley if he runs well there as well as some very exciting young horses coming through the levels and targetting the BYEH classes. 


I'm very excited and honoured to be working with Wolf London. I know Andre has devoted a huge amount of time and resources to making his dream of creating high quality, men's clothing in the equine industry a reality and I think the products they have launched prove what an incredible job he has done. For years there has been a gap in the market and it is something that was really relevant and noticeable to me as a teenage boy growing up being conscious of what I was wearing and how it looked. I can safely say that I have never seen any men's equestrian clothing that compares to the quality or look of the Wolf London range and I can't wait to see what they develop next. 

Woman Riding a Horse


Join us for a big reveal as we uncover our new Show Jumping Brand Ambasador.

2025 - Who will be next?

Come back in 2025 as we announce more brand ambasadors in Show jumping, Dressage and Polo. 

This will see our clothing collection and the start of our equestrian range. 

Riders on the Beach

Sponsorship & Good Causes

Think you have what it takes to become a brand ambassador for Wolf London?

Do you have a charitable event or cause that you need help with?

Contact Us Below

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